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Fast Track News Flash

June 1, 2007

by Larry Cockerel
WPSA Fast Track Coordinator

What’s Your WOW? That was the question asked at our May Fast Track session, presented by our own past President, Professional Speaker and the one recognized around the globe as the Loyalty Leader®, Debra J. Schmidt. What a great session it was, Deb pulled up a chair and led a very interactive discussion on; “How to Set Yourself Apart from the Competition”. I must state again this is the power and excellent return on investment to our Fast Track Program. You can spend hundreds, maybe even thousands on coaching and mentoring, or you can join our Fast Track Program.

Debra shared that business success is all about being different in ways that provide greater value to your customers. And that’s why you need to know your “WOW”! Knowing your WOW factor is the key. Debra explained that to understand our WOW, you need to expand on 5 key areas; Credentials, Experience, Education, Client Testimonials and your Success stories.

Other excellent areas that were covered during this dynamic interactive session where; What does your customer care about most? Buying Motivation, and the one that I liked the most, and can always be improved on and fine tuned is; What’s Your Commercial?

After listening and learning through Debra Schmidt’s session I have a better plan on how I can WOW my customers and develop a better strategy for marketing my speaking and training business. I truly understand why Debra is a leader in the speaking business and if any of my readers have not had the opportunity to have Debra share any of her programs with your organization, then please act fast and contact the Loyalty Leader® herself at: www.LoyaltyLeader.com I guarantee you will walk away with a hand full of helpful ideas, tips, and strategies to improving customer service, sales, or just learning how the WOW factor can work in your life.

Thanks to all that attended our May Fast Track session, with one coming as far away as Iowa, and others from northern Wisconsin, which should be a testimonial of the return on time invested. If anyone has any questions regarding our Fast Track Program, or how your NSA-Wisconsin Chapter can help you, or you can help it, please send me a note anytime. Until our next meeting in June, I hope everyone has great success.

Larry Cockerel
“Helping People and Organizations Maximize their Potential”
www.unlimitedsuccess4u.com

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