What The Heck Do I Do With All These Photos? Maximizing the Value of Your Photos

What The Heck Do I Do With All These Photos? Maximizing the Value of Your Photos

So, you have photos, probably lots of photos—professional branding shots, event photos, and maybe even some smartphone gems—but now what?

This fireside chat with photographer and visual storytelling expert John DeMato dives into the strategy behind selecting the photos you share online intentionally, teaching you how to sift through that collection and use it to tell a compelling story that actually serves your brand by adding value to those you serve.

It’s about choosing images that don’t just look good but connect with your audience in a way that matters.

We’ll explore techniques to pull real stories from your photos, align them with your message, and share them strategically across all your platforms. John will choose photos from the NSA Wisconsin Photoshoot on January 29th and demonstrate how to construct visual stories live on our stage.

This session is perfect for anyone who speaks on stages, writes books, facilitates trainings, runs online communities, consults with clients, coaches, or relies on their image to bring in business.

Take-aways

• How to choose photos beyond aesthetics to reinforce your brand’s message.
• Practical strategies for combining professional and smartphone photos to consistently tell your story.
• Creative methods to uncover the unique stories within your photos and connect them to your messaging.
• Seamless ways to incorporate images across websites, social profiles, and other marketing channels.